Office buildings are the ideal venue for automakers to showcase their latest vehicles; on the most basic level, there are few other venues that can place you in front of a 100% employed adult audience that has general vehicle purchasing power. In addition, they can be further targeted by demographics like higher HHIs or working moms, or working at companies where employees are more likely to purchase certain models, like EVs.
In addition, the same qualities that pertain to the success of our other events allow vehicles to shine at office buildings – ie. an uncluttered environment without the competition of other automakers. Our Integrated Marketing opportunities can provide vehicle info, drive to web, and an opportunity to pre-register attendees to gain their commitment to participate.
Events At Work will use our detailed database to ensure your vehicle test drive or vehicle display is placed at the best possible office buildings that meet your demographic requirements, footprint size and logistic capabilities.
Office buildings are especially great for H/EVs, as they are very Green-minded with EV chargers already installed to promote a Green commute. You can read more about H/EVs at Office Buildings on our Blog.